Momenti: the thoughts and stories behind one entrepreneur's dreams and challenges


 Thanks for your interest in my blog. My name is Leif Pearson, and as a young business owner, I'd like to share my story and struggles that bring me to where I am today. It is my hope that together we'll learn, grow, and find fullfillment and gratitude in our own dreams. Momenti started 3 years ago on a chartered bus to Las Vegas with Meetup.com. I was in IT drifting without a purpose at the time. Traveling from city to city to train for Microsoft, I would escape on the weekends as a Meetup organizer. 
  I've always been a nerd: into philosophy, technology, music...Star Wars. My story begins with R2-D2. I had a blue and white rolling cooler with a sticker on it that read: "These are not the droids you're looking for". When me and my best friend would go camping or to parties, we'd love to share R2-D2's contents, usually jungle juice. I've never been a big drinker, but I have loved the community aspect and adventures that result from sharing drinks. 
 On that fateful bus trip, we got notified that R2-D2 wasn't allowed his usual spot at the back of the bus. The bus before us had ruined it and spilled beer all over.  In fact, no alcohol was allowed..on a trip to Las Vegas! But pleading with the bus driver, he did say that non-liquid alcohol was allowed. I never liked Jell-o shots though. So (being the nerd I am) I remembered a month ago I read about alcohol ice cream.. So I bought an ice cream maker and a steel container at Bed Bath and Beyond. The ice cream maker was a Cuisinart that required the bowl to be frozen for 12 hours. and made a White Russian Ice Cream with Baileys and Kahlua. Our bus left at 6 in the morning, and I started at 1 in the morning after the bowl had frozen for just 6 hours. The ice cream didn't freeze. It was 4 in the morning and I sadly poured the partially frozen slushy concoction into the steel container. As I boarded the bus, I knew the ice cream wasn't gonna make it even halfway to Vegas. But people were asking me what I had brought. I asked if anyone wanted Alcohol Ice Cream. Everybody's hands shot up saying "ME!" and so I distributed bowls and spoons and served my first 50 people my White Russian ice cream. They all looked over the fact that it was soupy and gobbled it down in less than a couple of minutes. People told me it was delicious. One person remarked, Leif you should do this for a living.. and that was how the idea started. That was over 3 years ago. Somehow today, I own and operate an ice cream factory and have built the Momenti brand. Both the blessings and challenges have been overwhelming.

I'd love to hear your thoughts my friends:

What have your greatest challenges (physical or mental) been in deciding to start your own business? 

What flavor of ice cream would you most like to see?